Aditya Gurunath Systla
Partner
After eight years as an investment banker and private equity investor based in New York and India, Aditya joined Eight Roads Ventures in 2015. He works with a broad focus on technology, consumer, financial services and logistics.

What motivates you?

The chance to create a meaningful impact with my work.

What do you like about your job?

I get to work closely with the most optimistic race of people on the planet - entrepreneurs.

What’s been the steepest learning curve of your career so far?

It’s the ability to understand what makes people do things in their own particular way and gaining respect by being able to understand the cultural fabric of each individual. Hard skills like tech coding and analysis are transferable and become a commodity over time. The softer skills of learning how to deal with different personalities and handle people are much harder. It’s the ability to properly communicate an idea to someone so you make sense to them and they fully understand you. 

What current technology trend do you get most excited about and why?

In India, we’re seeing the simultaneous growth of a discerning consumer class and the mass usage of mobile technology. This aggregation and access to goods and services mean people are now able to run their lives on their phones, creating an all-together new ‘on-the-go’ economy. The level of personalisation that this allows is exciting!

If you could only give one piece of advice to an up and coming entrepreneur what would it be?

Create a meaningful experience for your customer, growth and profits will follow.

Articles published

March 2021
Demystifying the SaaS evaluation process
January 2022
Why we invested in iMocha

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