Digital Adoption Platform Whatfix Raises $125M

Our partner company Whatfix, a global leader among digital adoption platforms (DAPs), today announced their $125 million Series E funding round, led by Warburg Pincus, with participation from existing investor SoftBank Vision Fund 2.

Our India Ventures team first invested in Whatfix in 2019 as part of their Series B round along with our U.S. based sister fund F-Prime Capital. Through the years we have continued to double down over subsequent funding rounds and today we have made a partial exit.   

Khadim Batti, CEO & Co-founder of Whatfix said, “Enterprises are grappling with the complexities of digital transformation and the ever-increasing pressure to deliver exceptional user experiences. Whatfix's innovation is evident through the launch of four new products since 2021, securing five US patents with 18 more in the pipeline. This investment will add more fuel to the tank, accelerating a new era of innovation for our industry, bolstering the unparalleled value we bring to our customers, and reshaping the future of software adoption.”

The investment will enable Whatfix to expand its category leadership and enhance its integrated product suite through organic growth and strategic acquisitions. The company also aims to expand its market presence in the US, EMEA, and APAC regions to strengthen its footprint in the global public sector.

Since its funding round in 2021, Whatfix has achieved remarkable growth, solidifying its position as a leader in the newly established DAP category. The company serves a marquee global clientele, including Cisco, Arrow Electronics, Schneider Electric, Avnet, Microsoft, Salesforce, Infosys, and Accenture, to name a few, who trust Whatfix to accelerate ROI on their technology investments.

Read more about the fundraise here

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